TL;DR
- YGG reaffirmed its leadership in the Web3 industry in 2024, with significant updates to its Guild Advancement Program (GAP) and the launch of new initiatives such as the “Future of Work” (FoW).
- The transition to a “Guild Protocol” enabled the creation of on-chain guilds, matching members with Web3 projects based on their verifiable skills.
- YGG expanded its user base through campaigns like “Superquests” and promoted the gamification of work with the integration of the YGG cryptocurrency into various blockchain ecosystems.
During 2024, Yield Guild Games (YGG) reaffirmed its position in the Web3 gaming industry with several advancements in its structure and product offerings. The organization presented various updates to its Guild Advancement Program (GAP), including the introduction of new features, such as the Rewards Center in season 7, and the launch of “Future of Work” (FoW), an initiative aimed at exploring decentralized income opportunities within Web3, presented at the TOKEN2049 event.
One of YGG’s most notable announcements of the year was its transition to a “Guild Protocol.” This new structure aims to enable the creation of on-chain guilds where members can be matched with Web3 projects based on their verifiable skills. In September, the publication of a detailed concept about this change marked the beginning of this new phase, aiming to provide communities with tools to grow and find economic opportunities tailored to their specializations.
Throughout 2024, the Guild Advancement Program (GAP) saw continuous expansion, celebrating four seasons throughout the year, with strong participation of more than 169,000 mission sign-ups. Each season introduced innovations to improve the player experience. Season 7, for example, featured an enhanced rewards system and the creation of “The Stake House,” allowing players to increase their rewards through participation.
A Year Full of Successes for Yield Guild Games (YGG)
Additionally, YGG continued its efforts to acquire new players through “Superquests” campaigns, which in 2024 included successful collaborations with games like Axie Infinity and Pixels. These efforts resulted in thousands of new registrations, notable for their high completion rate.
The “Future of Work” also left its mark, opening doors for the gamification of tasks such as data collection and tagging, and offering new forms of remote work. This initiative was complemented by partnerships with several developers and platforms, such as Meta-X and Blade of God X. Furthermore, the integration of the YGG cryptocurrency into various blockchain ecosystems was carried out.
Throughout the year, YGG strengthened its presence through in-person events like the “YGG Pilipinas Roadtrip,” which toured several cities in the Philippines, and its participation in international conferences, such as the Game Developers Conference (GDC) and TOKEN2049 in Singapore
