TL;DR
- Sweet has unveiled the SCOR Sticker Store within Telegram’s new FUSE Sticker Marketplace in partnership with the TON Foundation.
- The first release, featuring cricket stars, will launch on October 17 with limited quantities.
- Each sticker pack offers in-game power-ups and rewards for SCOR mini-games, enhancing both digital collectibles and gameplay. Fans can earn Gems for weekly competitions, connecting social interactions with SCOR’s upcoming $SCOR token ecosystem.
Sweet officially launched the SCOR Sticker Store on the FUSE Sticker Marketplace, developed in collaboration with the TON Foundation. The platform focuses on athlete-themed sticker packs that go beyond simple decoration, offering real gameplay benefits. Each sticker pack unlocks in-game advantages within SCOR’s skill-based mini-games, allowing fans to enhance performance, climb leaderboards, and boost their Gem balances. Gems are required for weekly SCOR Invitational entries, linking these collectibles directly to competitive rewards and the upcoming $SCOR token launch.
Telegram Introduces Playable Sports Collectibles
This integration creates an interactive sports environment on Telegram, where digital collectibles carry tangible benefits. Users can collect, trade, and leverage stickers in mini-games, bridging traditional fan engagement with blockchain-based incentives. By combining gameplay, digital ownership, and athlete IP, SCOR is establishing a new model for sports entertainment in the crypto space. The community response has been overwhelmingly positive, generating significant anticipation and excitement among fans worldwide.
Cricket Stars Immortalized in Digital Form
The launch is backed by Winners Alliance, which collaborates with SCOR to bring professional athletes into on-chain experiences. The first sticker packs highlight cricket icons, turning famous spins, celebrations, and signature moves into collectible assets. Rashid Khan’s helicopter spin, Sunil Narine’s composure, Adil Rashid’s exuberant celebrations, Ish Sodhi’s wrist-spin mastery, and Tabraiz Shamsi’s shoe-phone pose are all featured in animated sticker form. Each pack contains five stickers and costs $4.99 or the equivalent in TON or Telegram Stars, with 1,000 packs minted starting October 17. Early access is provided to the top Sixer Smash scorers before the public release.
Max Crown, CEO of the TON Foundation, emphasized the innovative nature of the project, stating that these are collectible sports packs with real gameplay utility. By integrating athlete IP with on-chain rewards, SCOR and TON are transforming Telegram into a central hub for interactive sports experiences.
The SCOR Sticker Store represents the start of a broader strategy to unify fandom, gameplay, and digital collectibles in a single ecosystem. Fans can use these stickers in chats, play mini-games, and earn rewards, connecting everyday social interactions to SCOR’s blockchain environment while creating meaningful value from digital assets.