TL;DR
- Zentry seeks to establish the “Play Economy,” a model that turns achievements and activities within games into tangible value in the real world.
- The growth strategy is based on a self-sustaining cycle of innovation, attracting more users and collaborators to expand its ecosystem and improve the quality of gamified experiences.
- With a fund of $140 million and 700,000 active users, Zentry continues to expand its platform and has generated $40 million in revenue, with over $20 million distributed to its community.
Zentry has presented a whitepaper detailing its ambitious plans for the future of gaming and digital economies. At its core, the project seeks to establish what it calls the “Play Economy,” a new economic model that turns activities and achievements within games into tangible value in the real world.
According to Zentry, this concept is expected to become an inevitable part of the future, with a projected growth that could exceed $1 trillion. It encompasses not only video games but also player data, digital advertising, and lifestyle brands.
— Zentzei (@theZentzei) November 28, 2024
Growth Strategy
Zentry’s growth strategy is centered around a self-sustaining cycle of expansion and innovation. Through the development of gamified gaming experiences, applications, and content, the platform aims to attract more users and collaborators, which in turn will increase engagement and accelerate ecosystem expansion. Zentry also highlights that as user participation and economic activities grow within its platform, the quality of gamified experiences will improve, attracting a broader audience.
Zentry’s ecosystem is supported by a robust fund of $140 million, with which it plans to continue expanding its platform. Currently, it has 700,000 active users and has generated $40 million in revenue, in addition to distributing more than $20 million to its community. With over 30 strategic partners and $80 million worth of staked assets within the system, the platform continues to demonstrate the strength of its economic foundation.
Zentry: The Face of Innovation
Among the main innovations being developed are several platforms such as Radiant, a cross-platform metagame app that integrates both Web2 and Web3 games. Nexus, a gamified social platform that encourages content creation and user interaction. Additionally, the Zentry Vault system offers a staking mechanism for ZENT tokens, allowing users to receive rewards from its constantly growing treasury. Lastly, Maxion, Zentry’s Web3 game studio, is dedicated to bringing traditional game titles into the blockchain environment, attracting over 500,000 users and generating $13 million in revenue in recent months
